What You Get Every Week
Direct Insight
Know what's working before everyone else
I'm in conversations with coaches, brands, and investors every week. You get what's actually landing, where the industry is moving, and insights into how they are building/investing.
Hard Won Lessons
Skip the mistakes that cost me millions
I built, raised, and sold through two acquisitions. You get what worked, what didn’t, and how I’d do things differently.
Built in Public
A performance brand, in real time
I'm building [golfhackz] in the open. You get the actual moves and the misses as they happen, so you can run the ones that work and skip the ones that don't.
Spencer Dennis
Founder, scale.golf
The growth-engine for those in the business of lower scores
I played golf professionally and coached at the highest levels. In 2014 I founded CoachNow — which grew into the highest-rated coaching app in the world covering 80 sports across 140 countries. I exited in 2025 after it’s second acquisition by Golf Genius.
Currently I work closely with a select group of founding teams while I build out the scale.golf ecosystem.
Along with my coaching this newsletter is phase 1.
Coming soon: Phase 2 - Connections. Phase 3 - Customers. Phase 4 - Capital.
#1
Built the Highest-rated coaching app
2×
Acquired — exited 2025
20+
Years in golf tech
THE BUSINESS OF LOWER SCORES STARTS HERE
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